Client:

The Naked Gym

Requirements:

The Naked Gym is a unique and novel concept to encourage people to exercise at home and increase their use of their home gym equipment.
A totally new, customer-focused web site was required which contained a large, easy to browse catalog of fitness products combined with online gym functionality.

The gym needed to be an advanced, intuitive system which allowed the average home gym user to set goals, track their progress and manage their own fitness regime.

Our Solution:

An attractive, functional and accessible site was rapidly prototyped and developed.
This included several sections including a community forum for discussions, an e-commerce component for previewing fitness products and the online gym function.
This was developed in a Web 2.0 style and function, meaning gym members could see each other’s profiles and encourage one another to reach their goals.

Testimonial:

The Naked Gym site was developed rapidly and professionally by the team. We are immensely pleased with the site design and functionality.
The site is scaling very well with great performance as the traffic and popularity increases.

- Paul, The Naked Gym